Partnering Eminence In Action

A social business initiative to elevate the IBM Experts to deliver value to IBM Software Business Partners.....more



From Profitability to Growth


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A one-stop shop for picture stories, infographics, story slides and handmade animated videos that show how the world of IBM works in simple, colorful ways.

The Quick Start video tutorials will provide you with a high level understanding of key topic areas, and help you efficiently complete necessary tasks to optimize your IBM Business Partner relationship with IBM Software.

Here’s two videos relating to Software Value Incentive:

Software Value Incentive Overview

Applying for Software Value Incentive

For more videos click on the above link or this link for all about IBM Software Quick Start.

For the conversations where you really have to nail it… when you have to set yourself apart from your competitors, and influence your prospects to do something different… be armed and ready to ditch the deck.

Watch “How to Nail Your Presentation” here.

Do you need high quality, role based, live interactive sales education? Is travel an issue? Then TOP GUN Virtual Learning (TGVL) may be just what you need! The TOP GUN team has completely re-architected the well-known, face-to-face TOP GUN classes to adapt to the virtual environment!! Come see how this innovative team can teach you the latest concerning brands, products, strategies, competition and value through the new Fundamentals, Foundation and Value based classes.

Additionally, they will be available via edited replay only 2 weeks after the live class date in the same high-energy, tested environment. TOP GUN classes are designed for people new to their sales roles and those who want to hone those selling skills.

Top Gun Virtual Learning classes are delivered via the internet and all you need to do is enroll in the class(s) and then have access to a high speed internet connection. Each class will range from one to five days with a day being roughly 4 hours of learning. As you know in the face-to-face classes we will provide you with interactive training from expert class managers and instructors as you collaborate with other students from around the world!!!

There are also Cross IBM Top Gun Virtual Learning (STG, SWG, GTS-GBS) Classes located here.

Visit the IBM TopGun website for more information of other “live” events as well as replays.

Client Value Method Overview

The Client Value Method (CVM) is a new sales and delivery engagement method. It’squo;s an end-to-end, closed-loop process that starts with understanding client preferences and ends with their assessing whether IBM and its Business Partners delivered value. CVM replaces the Signature Selling Method (SSM).

CVM provides the IBM and Business Partner team with a common language of words and best practices to create a uniquely positive client experience. It is designed to help sellers articulate and prioritize our client’s agenda, and deliver what we promise.

Team Solution Design (TeamSD) - the single pre-sales solution design method adopted by all IBM brands and service organizations. The TeamSD method provides the standardization, integration and scalability needed to effectively reuse assets and exploit tooling. The result is improved win rates, increased revenue, better profit margins and a happier client.

IBM Team Solution Design for Clients presentation can be delivered by an IBM architect when they work with clients and business partners. While the entire method documentation is cannot be made available to business partners, the following work-products are available to the business partners. They are:

  1. Project Definition,
  2. Viability Assessment and
  3. Estimation Report (and user guide).

In particular the project definition work-product helps business partner to prepare a winning solution and implementation plan.

Learn why IBM Software is essential to building a smarter planet, and how our Business Partners play a key role in making this happen.

User experience designer Ed Tubridy is your host for this video on how to use the Find product resources page on PartnerWorld. In this chapter Ed demonstrates how to find IBM Software product resources.

Engage with PartnerWorld

1. Engage with PartnerWorld

Receive training, certification and support

2. Receive training, certification and support

Gain skills and certification to achieve authorization

3. Gain skills and certification to achieve authorization

Leverage top sales and marketing resources

4. Leverage top sales and marketing resources

Manage your opportunities

5. Manage your opportunities

Connect with clients and other Business Partners

6. Connect with clients and other Business Partners

Download a PDF version on the IBM Software Quick Start - a step-by-step guide for Business Partners here

A comprehensive compilation of IBM Software Business Partners Programs and Incentives based on an IBM internal training module for all channel practitioners covering most of the above topics can be found here.

Connect with clients and other Business Partners

Connect with Clients and Other Business Partners :

 Links to key directories, such as the Business Partner Locator, as well as information on how to connect with other partners and market your business via social media.

Watch a video on the IBM Business Partner Locator.

Manage your opportunities

Manage Your Opportunities :

Begin managing your opportunities and claim incentives with the Global Partner Portal, and understand how to optimize the leads that are passed to your business by IBM.

Leverage top sales and marketing resources

Leverage Top Sales and Marketing Resources:

An overview of sales and marketing benefits for IBM Business Partners, plus access to quarterly sales plays and enablement that will help you sell in specific scenarios, such as competitive takeouts, midmarket plays, and leveraging acquisitions.

Learn more about From Profitability to Growth here.

Gain skills and certification to achieve authorization

Gain Skills and Certifications to Achieve Authorizations :

A step-by-step guide to the Software Value Plus (SVP) program, and how to become an SVP authorized IBM Business Partner.

Read more about SVP in this blog here.

Receive training, certification and support

Receive Training, Certification and Support :

Links to various Business Partner training programs, all aggregated on one tidy page.  This page includes everything from professional certifications to face-to-face and virtual learning programs such as PartnerWorld University and the IBM Innovation Centers.